Friday, February 19, 2010

Mojo Mom Podcast with "Switch" co-author Dan Heath

Don't you love the feeling of having just the right book come into your life at just the right time? That's how I feel about the new book Switch: How to Change Things When Change is Hard. Reading Switch helped me understand with more clarity what my anthology contributors and I are trying to accomplish with our new collaboration Courageous Parents, Confident Kids. There has been a lot written to motivate people to give their kids more freedom and responsibility. Now with Courageous Parents, Confident Kids. we are adding to that conversation by providing toolbox of skills to help parents and families reach that goal.

I highly recommend Switch for anyone who is involved in leadership or change--and that would include all parents! The new book, which is the Heath Brothers' follow up to their bestseller Made to Stick: Why Some Ideas Survive and Others Die, has just come out this week, and Switch has already rocketed up the bestseller list on Amazon.com. So it is a real pleasure to welcome Switch author Dan Heath to The Mojo Mom Podcast this week.

Listen to the podcast now:



The Mojo Mom Podcast is all about providing parents with valuable information that applies to all aspects of life. Parents are leaders and change agents. So this week Amy Tiemann welcomes Dan Heath back to the podcast to talk about his brand-new bestseller co-authored with Chip Heath, "Swtich: How to Change Things When Change is Hard."

Whether you are a PTA volunteer, community organizer, or CEO, "Switch" will change the way you look at change. In this interview, Dan explains the guiding metaphor of "Switch" and inspiring examples of people creating big change in difficult situations.

Listen in, check out the Heath Brothers' website for more information, and read Amy Tiemann's full review of "Switch."

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